Category: Uncategorized
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When Public Dialogue Dies: What I Saw at the Streetsboro Schools Finance Meeting
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The problem isn’t the levy.It’s the leadership that can’t imagine why anyone would vote against it. I went to the Streetsboro Schools Finance Committee meeting last night. That sentence alone will make some people roll their eyes. “You critics never show up,” they say. “You just post online.” But I…
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The Hidden Cost of School Levies: How Higher Taxes Can Trap Communities in an Economic Death Spiral
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It’s time for a new solution, rather than asking taxpayers to support a school levy. When school levy campaigns come around, supporters often claim that passing levies will boost property values. “It’s an investment in your home,” they say. “Good schools mean higher property values.” But what if the opposite…
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Step Dance, Smile, Miss School: Why a Dance Won’t Fix Chronic Absenteeism At CMSD
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Recently, the Cleveland Metropolitan School District uploaded a video of Dr. Warren Morgan and some of his fraternity brothers performing a “Step Dance” to raise awareness of the importance of student attendance. Consistent daily attendance is undeniably crucial to every student’s success. But the “At-TEN-Dance” video is just the glitter…
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10 Myths of Ageism
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Click here to download a high-resolution PDF file, or click the graphic below to view a full-size jpg.
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The $300,000 Question: How Cleveland’s School Leaders Lost Touch with the Families They Serve
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Question – Why are we letting people who live above the struggle of financial hardship make decisions for those trapped inside it?” When a school district’s superintendent earns nearly seven times what the average family brings home, we’re not merely looking at numbers on a spreadsheet; we’re witnessing a fundamental…
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Analog Thinking On A Digital Battlefield. Building a More Effective Corporate “War Room” Arsenal With AI
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Picture a scenario of two brands, one crisis, but two very different outcomes.: Company “A” – A national food brand wakes up to find a viral TikTok accusing it of using harmful ingredients in a popular product. The video garnered 300,000 views in three hours. By the time the communications…
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Beyond the Echo: How AI Can Help Us Reframe and Reclaim the Narrative in an Age of Noise
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In today’s discourse, the first word often becomes the truth, whether or not it resembles reality. This is the defining pathology of our information age: not that we lack facts, but that we’ve abandoned the discipline to distinguish between what comes first and what is true. Here lies the communicator’s…
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Marketing Plans
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Below are samples of some marketing plans and briefs (mini-plans) for different marketing campaigns and initiatives. These items provide an overview and inform all team members about each marketing initiative. Some provide in-depth details, while others provide a high-level overview and schedule. Click the graphic or the title of each…
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Corporate Sell Sheets
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Development and publishing of two “Sell sheets” for product offerings from Bounce Innovation Hub. These sheets were distributed digitally and physically in response to inquiries. > Download/View PDF of this project < > Download/View PDF of this project <.
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KSU Promotional Graphics
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Various promotional graphics (postcards, social media, flyers, etc.) I created to help raise awareness of Kent State University events, including the 50th commemoration of May 4, 1970, and professional development opportunities. Click on an image to view a larger version.