Category: Blog
-
AI Is More Than an App: It’s a Team Member Every Senior Communications Professional Needs
•
There is a quiet yet persistent misconception lurking in the corners of boardrooms and marketing meetings: that artificial intelligence is a playground for the young. Younger team members are often tapped to “figure out the AI stuff,” while seasoned communications professionals—those who’ve weathered crises, built brands from the ground up,…
-
The Broken Model: Rethinking How We Fund Public Education in Ohio
•
By any reasonable measure, public education should be a cornerstone of a functioning democracy. But in Ohio—particularly in Summit and Portage counties—we’re leaning on an outdated and inequitable funding model that places a disproportionate burden on local taxpayers. It’s time we talk honestly about the unsustainable cycle of levies, and…
-
Why Schools Are Failing at Crisis Communications
•
Let’s start with a hard truth: too many school districts are unprepared for the crises they’re almost guaranteed to face. We’ve all seen it—an incident occurs at a school, and the response is slow, vague, or confusing. Parents are left refreshing social media or texting each other for scraps of…
-
It’s Time PR Grew Up: Why Storytelling and Brand Journalism Beat the Old Playbook
•
We’ve all seen it. The sterile press release stuffed with jargon. The canned quote from a leader who sounds more like a chatbot than a human being. The performative social media post that’s polished but hollow. For too long, public relations have relied on tactics that feel more like checking…
-
Innovation Has Left the Building: Why CMSD Leadership Needs Visionaries, Not Administrators
•
There’s a troubling truth I can’t ignore anymore: The Cleveland Metropolitan School District (CMSD) is being steered by administrators when it desperately needs visionaries. We don’t suffer from a lack of plans, policies, or paperwork. We suffer from a leadership drought of boldness, creativity, and long-term thinking. Somewhere along the…
-
The Illusion of Collaboration: Why Coworking Spaces Are Undermining Creative Teams
•
In an era of hybrid work, Slack threads, and Zoom fatigue, it might feel counterintuitive—or even regressive—to challenge the dominant narrative about flexibility and autonomy in today’s workplace. But here it is: Coworking spaces, despite their trendy allure and post-pandemic relevance, contribute to the quiet erosion of something critical—true creative…
-
The Silent Bias: Addressing Ageism in the Modern Workplace
•
In today’s diverse workforce, ageism remains an often-overlooked form of discrimination, particularly impacting individuals aged 55 and older. Despite their wealth of experience and commitment, many seasoned professionals are marginalized, not due to a lack of competence, but because of pervasive age-related biases. The Prevalence of Ageism Recent studies highlight…
-
Elevating Your Organization’s Branding and Customer Experience With Large-Format Color Printing From Repros Color
•
Repros Color emerged in 2002 from Repros Engineering to become Northeast Ohio’s most trusted resource for large-format digital graphic printing and installation. We work closely with marketing leaders, creative teams, and facilities professionals to bring brand stories to life—on walls, windows, vehicles, and beyond. From custom signage and fleet graphics…
-
A New Movement To Inkjet: The Evolution of AEC Print Technology
•
Repros Engineering has had a front-row seat to the evolution of print technology in the AEC industry. For decades, we have observed a shift in printing methods from ammonia-based machines and drafting pencil plotters to the high-speed, color-accurate, network-connected devices we rely on today. The pivotal turning point came when…
-
Managing Expectations in Times of Change
•
It’s famously been said that the only constant is change. Change is ever-present; we change our clothes, hair, jobs, homes, and many other aspects of our lives. Outside of our control, political leaders transition, trends evolve, and fads die. Even though change is all around us, it’s often met with…