Samples of my blogs and other articles/blogs I have written for clients.
Why are so many writers treating ChatGPT like the enemy?
“It raises an important question: are we genuinely upset about poor writing, or are we uneasy that more people are being empowered to communicate? Walk into any communications conference today and hear a familiar mantra: “AI is here. Adapt or…
Beyond the Echo: How AI Can Help Us Reframe and Reclaim the Narrative in an Age of Noise
In today’s discourse, the first word often becomes the truth, whether or not it resembles reality. This is the defining pathology of our information age: not that we lack facts, but that we’ve abandoned the discipline to distinguish between what…
The Dangerous Allure of Uncertainty: Why Strategic Stability Beats Opportunistic Pivoting In Uncertain Times
I recently came across a blog by the CEO of a small nonprofit, praising the organizational changes she implemented during some recent challenging and unsettling times, and making the case that uncertainty creates excellent opportunities for organizational change. At first…
Why Fractional Marketing & Communications Leadership Is the Future of Smart Business Growth
In today’s fast-evolving business landscape, organizations face a critical dilemma: accessing top-tier marketing and communications expertise without the costs and commitments of a full-time hire. Increasingly, companies are discovering a compelling solution, engaging a Fractional Marketing & Communications Officer. This…
Beyond the Scroll: Why Social Media Marketing Must Do More Than Entertain
Somewhere along the way, we’ve confused virality with value. In today’s social media landscape, many marketers have reduced strategy to spectacle—chasing likes, shares, and shallow engagement through humor, trends, and short-form entertainment. And while these tactics might generate temporary buzz,…